Smart OV
Description
At Digitas, I was asked to design an app as the successor of the OV-chipcard. During a pilot with GVB and TLS, the app was tested by a few hundered users. To research the practical use of traveling with an Android phone with a NFC chip.
Role
User Experience Designer
Your phone as your OV-chipcard
With the app, it is possible to leave your wallet (with OV-chipcard) at home. You only need your Android phone with a NFC chip to travel with the public transport in The Netherlands.
Always know if you have checked in
One of the biggest user frictions of travelling with an OV-chipcard, is to know for sure if you are correctly checked in. The indicator in the app shows if your checked in - or not.
Insight into your recent travel history
With your recent travel history stored on the NFC chip in the phone, you can directly see if your latest trip went according to plan and if you have enough balance for you next trip.
